Translations and marketing
Marketing translations to connect with global markets
The Internet has literally become the “gateway to the world.” And there’s no better way to send your message to the world than through advertising and an optimal marketing campaign. This field requires not only extensive experience and vocabulary, but also great creativity to convey the desired message in the target language of the translation.
What is a marketing translation?
A marketing translation adapts promotional and business communication materials into other languages and cultures, ensuring that the message is not only understood but also effective in the new market. This type of translation covers a variety of content, including advertising campaigns, promotional materials, or websites, and its goal is to maintain the brand’s voice, adapting the content to resonate with the target audience in each language and culture.
advertising documents
Documents susceptible to translation in marketing
At iTrad Translations, we specialize in marketing translations that maintain the essence of your brand while adapting it to the local context of each market. Because good content doesn’t just provide information concisely; it must also use the right expressions and tone to resonate in each context and language.
- Advertising campaigns
- Slogans and advertising messages
- Corporate websites
- Branding materials
- Product and service descriptions
- Emails and newsletters
- Social networks
- Market research and surveys
- Blogs and content articles
- Company presentations
SEO translations
Position your website in any language
An SEO translation involves not only adapting the text into another language, but also optimizing the content to ensure it’s relevant and easy to find in search engines in the target markets. This includes the appropriate use of keywords, meta descriptions, alt tags, titles, and headings, tailored to local searches in the relevant language.
The goal is to improve your website’s ranking and attract more traffic, while respecting the specificities of each market in terms of language and online behavior.
professional team
Translators and proofreaders specializing in marketing
Our team is made up of translation and interpreting professionals with expertise in marketing and advertising. This allows us to understand and adapt the specific terminology of each campaign, providing creative and effective translations. In addition to their training, our experts are familiar with the trends, approaches, and cultural specifics of international markets.
We comply with the regulations
At iTrad Translations, we comply with the ISO 17100 international quality standard, which requires all translations to undergo a subsequent review process. Compliance with this standard ensures that the client will receive quality translation and interpretation.
